Predicting clicks in mobile advertising: An experiment

Introduction  Advertising is a multi-billion dollar industry that acts as a bridge between companies and their customers. While most people are conscious of the ads around them, they likely underestimate the power of those ads and the influence of advertising in general. Research suggests that simply making someone aware of products, events, and brands increases […]

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Posts within category: R Visualization

Web-scraping reddit: Analyzing user behavior and top content from a marketing perspective
Introduction What is reddit? Some use it as an easily-accessible repository for cat pictures. Others use its news...
Mitchell Hung
Posted on February 21, 2018
Laptops market on BestBuy
You may have a bad time to buy a laptop. But did you ever think maybe laptop makers...
Posted on February 19, 2018
Some Simple Observations of Used Cars on U.S. Market
This project aims to survey and observe some simple but interesting patterns based on the data collected for...
Posted on February 19, 2018
From Visualizing NYC 2017 House Sales Data To Postulating Its Thermodynamics Theory
This project aims to (1) visualize the patterns of NYC 2017 house sales in each of the five...
Posted on February 6, 2018
Comparing Quality of Life and Demographics of Major Cities
Introduction: As an avid traveler, I have always been interested in discovering what makes a city unique. Tools...
Posted on February 5, 2018
Global Terrorism
Global Terrorism Database The world has been conflicted for decades on how to deal with the rising threat...
Posted on February 5, 2018
Visualizing Foursquare Check-Ins: Insights about New Yorkers through the lens of Foursquare data
Introduction "Are you listening?", I asked my best friend as she tapped the screen of her space grey...
Posted on February 5, 2018
Visualizing Clinical Trial Operations in Breast Cancer and Prostate Cancer
Background Clinical trials are experiments or observations done in clinical research. Clinical Trials are designed for participants to participate in...
Xiao Jia
Posted on February 5, 2018
Use Bitcoin in Real Life and Invest on It
  Background Bitcoin is a cryptocurrency and payment system invited by Satoshi Nakamoto in 2009. The network of...
Posted on February 5, 2018
Crime and Demographics in New York City
Introduction Some American fixations: football, taxes, and crime. Like its kin, crime sits squarely in the national consciousness;...
Mitchell Hung
Posted on February 5, 2018
NYC's Seven Major Felonies - What, Where, and When
 Illustration by Greg Groesch/The Washington Times My Motivation Even though people in New York City are street-smart, crime...
Posted on February 5, 2018
A Crime Guide to New York City
    Background & Purpose Just 20 years ago, the streets of New York were racked with all...
Posted on February 5, 2018
New York City Motor Vehicle Collision Data Visualization
Everybody loves New York City. Nobody likes car accidents. Why bother look at the motor vehicle collision data?...
Hua Yang
Posted on February 5, 2018
NYPD Vehicle Collision Report
Introduction Every year more there are more than 200,000 vehicle collisions in the five buroughs of New York...
Posted on February 5, 2018
World Stock Market Indexes after President Trump's Win
Introduction This post is about the first of the four projects we are supposed to deliver at the NYC...
Lakshmi Prabha Sudharsanom
Posted on February 4, 2018
Transitioning NYC heating fuel away from oil
Business Case As of 2018, there are over seven thousand oil burning furnaces still in operation across the...
Posted on February 4, 2018
Crafting the Perfect Wine
INTRO Every year, eager winemakers from around the world submit their creations for judgement with the hopes of...
Posted on February 4, 2018
Department of Consumer Affairs Charges
The Charges Data Set The NYC Open Data project provides the Department of Consumer Affairs data from 2016-2017.  The Department...
Posted on February 4, 2018
Exploratory Data Analysis of CRE Valuation Metrics
Introduction “The greatest value of a picture is when it forces us to notice what we never expected...
Raj Tiwari
Posted on February 4, 2018